Pearls and Jewels Created Differently

About Us

FloofyWinkle is the brainchild of our Chief Visionary Officer, Sky. He is a professional jewellery designer who graduated from the Jewellery Design and Management International School.

The FloofyWinkle brand is inspired by Viceroy Sakra FloofyWinkle whom Sky adopted as a 3 month old kitten. Sakra is the muse and the actual boss of FloofyWinkle.

FloofyWinkle creations are inspired by the superb beauty of Nature. Our mission is to bring beautiful jewellery to you at good prices.

Values that lead us



Integrity is our most valuable asset. Integrity brings trust and respect for our customers, products and teammates.


Value For Money

We provide beautiful high quality jewellery to give our customers the most value and enjoyment at good prices.



Fun at work lets joy shine through our creations. We enjoy a sense of accomplishment as we achieve success together.



Use our imagination and ideas to dream up superb new designs and to drive innovation to make FloofyWinkle great.

Our FloofyWinkle team 

Sky Seow FloofyWinkle

Sky Seow

Chief Visionary Officer, Founder

Viceroy Sakra FloofyWinkle

Sakra FloofyWinkle

Muse, Meowdel, Maoscot

JahJah cartoon pic 1 | FLOOFYWINKLE | Pearls n Jewels

Jah Jah

Chief Growth Officer

Mdm Tan cartoon pic 1 | FLOOFYWINKLE | Pearls n Jewels

Mdm Tan

Floor Manager

See our Tiong Bahru Store come to life

We are opening a new store in the beautiful Tiong Bahru estate. Look forward to visiting us in Tiong Bahru Market from Q4 2023! 

We debuted at the Singapore International Jewelry Expo at Marina Bay Sands in December 2021. We had a pop-up store in Scotts Square Orchard for 2022.  FloofyWinkle jewellery are also found at Creative Jewellery Studio at the National Design Centre of Singapore.

FloofyWinkle Scotts Square
Pop Up @ Scotts Square April to November 2022
Singapore International Jewelry Exhibition 2021 FloofyWinkle | FLOOFYWINKLE | Pearls n Jewels
Debut at SiJE 2021 @ MBS December 2021
FloofyWinkle Creative Jewellery Studio
CJS Best of Season Competition
Brands We Partner With

Let’s get creative

Do you wish to collaborate? We can be greater than the sum of our parts. Let us know if you have something in mind. We are just an email away!

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